MRT Advertising: Reach Singapore's Commuters
Captivate a massive, diverse audience daily with strategic MRT advertising solutions from ADS ON. As a leading outdoor media specialist in Singapore, we offer a comprehensive range of MRT advertising formats to ensure your brand stands out and drives results.
The Mass Rapid Transit (MRT) system is the backbone of Singapore’s public transportation, carrying millions of commuters every day. This captive audience presents an unparalleled opportunity for brands to make a lasting impression, whether they’re on their daily commute, heading to work, or exploring the city.
Our MRT Advertising Solutions:
We provide diverse and impactful MRT advertising options, including:
1. Internal MRT Ads:
Position your brand directly in front of commuters during their journey, ensuring high message retention.
- Train Interior Stickers/Panels: From eye-level panels to full train wraps, immerse commuters in your brand message throughout their ride.
- Floor Stickers: Utilize floor space for creative and engaging campaigns that literally stop commuters in their tracks.
- Overhead Handle Ads: Leverage eye-level advertising that commuters interact with daily.
- Digital Screens (In-Train): Engage audiences with dynamic video content and interactive ads.
2. MRT Station Ads:
Target passengers effectively during their wait and transit through high-traffic stations.
- Platform Screen Doors: High-impact visibility as commuters wait for trains, often a prime location for new product launches or major campaigns.
- Wallscapes & Large Format Lightboxes: Command attention with stunning visuals in high-traffic walkways and concourses.
- Pillar Wraps: Transform station pillars into brand showcases, creating an immersive experience.
- Digital Screens (In-Station): Deliver real-time, engaging content on strategically placed digital displays.
- Faregate Ads: Catch commuters as they enter and exit the station, a high-frequency touchpoint.
- Travelator Walls: Maximize exposure on moving walkways, ensuring your message is seen for an extended period.
- Station Dominance Concepts: Take over an entire section or even a whole station to create an unforgettable brand experience.
Our Works






Why Choose ADS ON for your MRT Advertising?
- Extensive Network: Access to prime advertising spaces across all major MRT lines and stations in Singapore.
- Strategic Placement: Our expertise ensures your ads are placed in locations with the highest visibility and impact for your target audience.
- Creative Excellence: We work with you to develop captivating ad designs that resonate with commuters.
- Measurable Impact: MRT advertising offers high reach and frequency, contributing to significant brand awareness and recall.
- Seamless Execution: From planning to installation, we handle every aspect of your campaign with precision and professionalism.
Our Expertise in MRT Advertising
At ADS ON, our deep understanding of the Singapore advertising landscape is what sets us apart. We don’t just sell ad space; we partner with you to craft impactful campaigns. Our expertise in MRT advertising stems from:
- In-depth Market Knowledge: We possess comprehensive insights into MRT ridership patterns, station demographics, and peak traffic times, allowing us to recommend optimal ad placements for maximum reach and relevance.
- Strategic Planning: We go beyond simple bookings, developing data-driven strategies that align your advertising goals with the most effective MRT ad formats and locations. Our team will help you navigate the complexities of the MRT network to ensure your message reaches the right audience.
- Strong Network & Relationships: Years of experience have built robust relationships with key stakeholders in the MRT advertising ecosystem, enabling us to secure prime locations and ensure smooth execution of your campaigns.
- Creative Guidance: While we focus on placement, we also offer valuable insights into what works best visually and message-wise within the MRT environment, helping your ad resonate with commuters.
- Seamless Execution & Monitoring: From initial concept to final deployment, we manage the entire process, ensuring timely installation and, where possible, providing monitoring to assess campaign effectiveness.
Trust ADS ON to leverage this expertise to transform your advertising vision into concrete results within Singapore’s dynamic MRT network.
Partner with ADS ON for Your MRT Advertising Success
At ADS ON, we understand the nuances of the Singapore advertising landscape. Our team of experts will guide you through every step of your MRT Ads campaign, from strategic planning and creative development to seamless execution and performance monitoring. Let us help you unlock the immense potential of MRT advertising and drive tangible results for your business.
Contact us today to discuss how MRT Ads can elevate your brand!
Frequently Asked Questions (FAQs) about MRT Ads
Q1: What types of advertising formats are available on the MRT?
A1: We offer a wide range of formats, including internal train ads (e.g., stickers, panels, digital screens, floor graphics), and MRT station ads (e.g., platform screen doors, wallscapes, digital lightboxes, pillar wraps, faregate ads, travelator walls, and station dominance concepts).
Q2: How effective is MRT advertising in Singapore?
A2: MRT advertising is highly effective due to its broad reach and captive audience. Millions of commuters use the MRT daily, providing consistent exposure to your brand message. This leads to high brand recall and awareness, making it a powerful tool for your marketing strategy.
Q3: What are the key advantages of advertising on the MRT with ADS ON?
A3: The key advantages include massive reach and high frequency, targeted audience engagement, a captive audience with limited distractions, high visibility and impact of ads, enhanced brand credibility, longer dwell times for commuters, opportunities for brand dominance, and the ability to complement your digital marketing campaigns.
Q4: Can ADS ON help with the creative design of my MRT ads?
A4: While our primary service is media placement, we work closely with clients to ensure their creative assets are optimized for MRT environments. We can advise on best practices for design to maximize impact and visibility.
Q5: What is the typical duration for an MRT advertising campaign?
A5: Campaign durations can vary depending on your objectives and chosen formats. We typically recommend a minimum campaign period to ensure sufficient exposure and message retention among commuters. Contact us to discuss your specific needs and we can provide tailored recommendations.
Q6: How can I get started with MRT advertising with ADS ON?
A6: Simply reach out to us through our contact form or give us a call. Our team will be happy to discuss your marketing goals, audience, and budget to propose a customized MRT advertising plan that drives results for your business.